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95% of You Will Ignore This 2018 Marketing Strategy | Business Squared Keynote in Australia

As found on Youtube

Hitting A 250 MPH Fastball

Any baseball player on this planet, please step into the cage with me, see if you can do what I do I already know what’s gonna happen. I have a streak going right now of 1,900 swings in a row without a miss. 1,900 swings. You think anybody else on the planet can do that? I challenge anybody on the planet. I’ve been coming here for more than 20 years. I would step over the red line and do my thing, and they will always walk by, say, “Hey, my man, get back.” But I was doing this so much, after a while, I became a regular. I knew it was unique, but I didn’t think it was news worthy.

Some sports science guys and some math guys told me the equivalent speeds of what I was doing and the reaction time. I couldn’t believe it. A 100 mile-an-hour fastball gets to the plate in 0.390 seconds. That’s less than a blink of an eye, 1/4 th of a second. Where I’m hitting, the ball is getting to me in 0.18, under 2/10 th of a second. So that’s how much time I have to see it, recognize it, and get my bat to the zone.

People say I start my swing before the ball comes out. People say I guess where the ball is going to be, but I made contact with 99.568% of every pitch. I’ve swung at 22,700 pitches so far this year. I’ve missed 98. I keep countin’.

(J): What he does is in a large part unexplainable and he’s got tremendous strength, because you got to get a 33-inch of bat off that shoulder in less than 2/10 th of a second, and to be able to do that and have the coordination to still hit that ball is something that in the three years I’ve been watching him, no one has come close to being able to duplicate. (S): Any baseball player on this planet, please step into the cage with me, see if you can do what I do. That goes to everybody. Bryce Harper, Mike Trout, Miguel Cabrera, any of them. I’m not saying I’m better than them.

They’re Hall of Fame guys. I’m not no hall-of-fame guy. I’ve never even made it to the pros. I’m nobody. I’m nobody, but I’m gonna tell you this – no one can step inside that cage and do what I do. It’s a scientific fact that when you yell or express yourself, it helps your energy level. That’s why you hear martial artists yell before they break something. Helps me too. Growing up, superheroes were the thing. Comic books. Wasn’t cartoons or movies. Comic books. My personality is forged from heroes like Batman, Iron Man, Captain America, what they stand for.

I always want to help people, always want to save people.

That’s the mentality of superheroes. I worked in law enforcement security my entire life. It’s my call. I’m a heroic type guy. My superhero name inside that batting cage: “The Reaction”. Well, you wanna try? Yeah, you wanna go try? You wanna try it? You wanna try it? Come on. It’s gonna be real interesting. The greatest attribute to me for an athlete, I don’t care what sport you play.

The greatest attribute an athlete can have to me in my opinion is toughness. Toughness has no gender, has no size, has no color, none of that. Toughness is a state of mind. Remember, I told you I worked in the corrections for a long time, 33 years altogether. They needed someone there that could handle situations. There was a problem. I was called.

Everybody talks a good game, but when he goes down, the real you is gonna come out. So, a lot of people talk about how tough they are, what they’ll do in a situation. See, I’ve seen this all my life, and then when it breaks out, they don’t do what they say they’re gonna do. I’m the opposite of that. You gotta be quick.

Your thinking’s gotta be aggressive, and you gotta think: “I gotta get this bat to the zone.” Any delay, any hitch, any blink, it’s by you. Simple. You gotta be locked in. You got to be aggressive. You can’t be scared of it. You scared of it, you ain’t gonna hit it. A lot of people get in here in there scared And they don’t f**k with it I was four years old when the riot happened in 1967.

we lived in the middle of the riot as I died on the west side of Detroit And I remember my mother coming in and getting me and my brother out of the bed Putting us on the floor because there was a lot of gun fires going on my parents did not play My parents raised me to be the man that I am and I’m a Superman because of them Because they would not allow me to go on the street and act the fool and they won’t buy on that I don’t care If I never have any money, I don’t care if I never have anything, but when I look in the mirror Am I the best man that I can be am I proud of the man that I am? That means a lot to me.

It means everything to me be honourable mannereable respectful that encompasses all That’s more important to me in my life I’m not running I’m not scared If it means my life, it means my life. I mean that I Really mean that I know you don’t know me that well, but I really mean that Jim know what I mean That .

As found on Youtube

Batting cages Edmonton

The World’s Future MEGAPROJECTS: 2019-2040’s – Season 2 – Complete

These are the most ambitious megaprojects in development around the world. No other country, with the exception of China and perhaps India, is undergoing a bigger building boom than Turkey. The Turkish government is overseeing a $400 billion spending spree on infrastructure that it hopes will lay the groundwork for a rapid economic rise. The impressive list of projects includes: The $49 billion Istanbul New Airport that’s about half complete. It’ll replace the 93 year old Ataturk Airport and, with a passenger capacity of 150 million a year, it will be one of the planet’s busiest. Istanbul’s advantageous geographical location also helps. “Istanbul, as a hub, is definitely much better location than Doha and Dubai, or Abu Dhabi, so we have these certain advantages compared to other countries.” The $5 Billion Istanbul Finance Center will centralize Turkish investment banking, much like New York City’s Wall Street does for the United States. A 48 km canal is being built alongside the Bosphorous strait that divides not only the city of Istanbul, but the continents of Europe and Asia.

At a cost of $10 billion, even Turkey’s President calls it a “crazy project.” Then there’s the $45 billion high speed rail system that at 10,000 km will be the longest in Europe and the second-longest in the world behind China. The $billion Istanbul-Izmir Motorway Project is a six-lane highway that will connect the eastern edge of Istanbul to the Izmir province on the Aegean coast. Turkey will become a regional energy hub thanks to a $10 billion natural gas pipeline that will connect Azerbaijan’s production facilities with consumers in Europe. Adding to its energy portfolio will be a $billion refinery on its west coast that, when finished, will be the largest in the country.

Turkey is also beefing up its armed forces, spending $7 billion to cluster its defense and aerospace

industries so it can increase production and exports to the international market. It has also committed more than $1 billion to develop an independent Turkish space program with the goal of launching 20 satellites into orbit by 2020. All of these projects come on the heels of the completion in 2016 of both the Yavuz Sultan Selim Bridge and the Eurasia Tunnel, two Megaprojects passing over and under the Bosphorus strait.

But the country’s main project is much more practical. At a cost of more than $200 billion, Turkey will demolish and reconstruct seven million buildings throughout the country. Why? Because the majority of structures do not meet basic safety standards in a region prone to devastating earthquakes. Government edicts state that the need to implement the urban renewal plan overrules all existing laws that would’ve prevented people’s houses and apartment buildings from being torn down. The reasons for the MegaProject boom are complicated. Yes, Turkey needs to modernize, and the quickest way to do it is for the government to have a strong hand in guiding the nation toward prosperity. But it’s also a blatant attempt by the Turkish President, Recep Tayyip Erdoğan – in power since 2003 – to maintain control over the country by promising economic success.

Not only is Erdoğan raising legitimate questions about corruption, his strongman approach is trampling the rights of individuals and local municipalities. On top of that his projections are unrealistically optimistic. Erdoğan says the country can become a top 10 world economy by 2023–which happens to be the 100th anniversary of the modern Turkish republic, and would mark 20-years of his rule. A simple look at where Turkey currently sits on the list of

countries ranked by their GDP reveals that it’s economy would have to more than double in less than 6 years, while the economies of Canada and South Korea completely stagnate. That’s simply not going to happen. This high-stakes game was laid bare a couple months ago when Erdoğan narrowly escaped succumbing to a coup that would have seen the country descend into violent internal conflict and even civil war. Sharing its southern border with Syria and Iraq is only adding to the country’s instability. All of these factors make Turkey one of the most fascinating countries to keep a close eye on in the next decade, and is why we led off this series, our latest profiling the world’s future Megaprojects, focused on the building boom originating in Istanbul.

NASA’s three-phase plan to put humans on Mars by the year 2040 proves that not all mega-projects are earthbound. Step one is for Lockheed Martin to complete the $20 billion Orion Multi-Purpose Crew Vehicle. It will be the first modern spacecraft capable of carrying humans beyond where the International Space Station currently exists in low earth orbit, to reach asteroids and—eventually—the Red Planet. For these trips, astronauts will need a vehicle that can support them for extended periods of time, while protecting them and their equipment from radiation, extreme temperatures, and micrometeoroid strikes. But the NASA/Lockheed collaboration has competition.

SpaceX CEO Elon Musk has grabbed headlines with his announcement that its Dragon 2 spacecraft will fly two private citizens on a five day trip around the moon and back. The target launch for the mission is 2018. Although that timeline may be overly optimistic given that SpaceX has not yet flown a single manned mission, NASA—in a statement—praised its industry partner for “reaching higher,” and vowed to work closely with SpaceX to ensure it safely “returns the launch of astronauts to U.S. soil.” For his part, in deference to his company’s close partnership with the American space agency, Musk said he’s willing to bump the two space tourists—who’ve already paid a significant deposit—to a later flight.

“NASA always has first priority…So if NASA decides to have the first mission of this nature be a NASA mission, then of course NASA would take priority.” But regardless of who gets around the moon first, the big prize is Mars. 75,000,000 km from Earth, it’s 195x farther than the moon. To study the effects on the human body of spending months in space, astronauts Scott Kelly and Mikhail Korniyenko spent over 11 months living on the ISS. Kelly actually grew two inches during his prolonged time in microgravity.

He shrunk back to his normal height two days after returning to earth. NASA is also using Mars Mission simulations—in which research subjects spend months together in Hawaii isolated from the outside world—to figure out the best way to handle the unique psychological burdens of the long journey. And that’s where the mission to Mars starts to run into serious challenges. One look at the Orion and Dragon crafts reveals that even

if the scientists and engineers get everything else right about the journey, there simply is not enough room for multiple human beings to live together for a nine month each-way trip to Mars—unless the mission is to drive the astronauts completely insane.

NASA’s going to tackle this problem in the next decade by capturing an asteroid and placing it in orbit around the moon, and then docking with it and collecting samples. This mission will be a test run for longer trips away from Earth, deep space walking techniques, and Solar Electric Propulsion, all of which will need to be perfected before any human mission to Mars can move forward. NASA calls the third and final phase of putting astronauts on Mars Earth Independent. Thanks to successful missions like the Curiosity rover, we’ve already begun to learn a ton about potential exploration zones. The next NASA rover is scheduled to touch down in 2020, and will have company. Europe, China, India, the United Arab Emirates, and SpaceX all plan on taking advantage of the summer 2020 launch window—when the planets will be at their shortest distances from one another—to deliver rovers and orbiters to the Red Planet. The 2020 rover will help NASA figure out the entry, descent, and landing techniques needed to get down to the Martian surface from orbit, and to learn what’s needed to live off the land.

NASA is also planning a round-trip robotic mission that will return to Earth with samples sometime in the late 2020’s. But to make that defining moment in human history happen, when a human foot steps down on Martian soil, NASA will have to overcome two massive challenges that could make this one of the most expensive megaprojects in human history: designing a spacecraft that can support a survivable trip to Mars and back, and designing a propulsion system that can deliver that craft, and then bring it home. Given the daunting challenges, the trip to Mars seems like the perfect opportunity for national governments to put aside our differences and our instincts to compete with each other, and instead form a global space agency. That way we can make sure our precious resources here on Earth are being used most efficiently. If “one small step for man, one giant leap for mankind” was true for Neil Armstrong’s touchdown on the moon, imagine the worldwide impact of the first step on Mars.

This is Lagos, Nigeria the largest city in Africa. Home to more than 22 million people, it’s facing a perfect storm of challenges. So let’s look at how this megacity is trying to modernize. The biggest challenge Nigeria faces is a population pyramid that’s overwhelmingly bottom heavy. 61% are younger than 25—that’s a lot of jobs to create and houses to build in the coming years. This problem is made worse by the extremely poor condition of the city’s infrastructure. Badly designed and maintained motorways cause people to endure agonizing commute times, and interrupted access to electricity causes regular blackouts. Add in the threat of a rising ocean that’s steadily eroding the coastline, and the future of this place looks bleak. But perspective is relative, so let’s gain some.

165 years ago Lagos was an island fortress and one of the principal roots of the slave

trade, until the British navy bombarded it into submission and abolished the practice. But slavery wasn’t outlawed in Northern Nigeria until 1936. That means any Nigerian older than 85 can probably still remember slavery, or was a slave themselves. In 1960, Nigeria gained independence from the British. But, the country quickly became engulfed in a civil war that killed as many as 3 million people.

In the dark aftermath of this bloody conflict the country had one thing going for it: oil, which provided a consistent source of income. But the temptation of controlling all that black gold attracted deeply corrupt men, and Nigeria endured decades of violent struggles between power-mad dictators and military officers. With just two legitimate presidential elections under its belt, in 2011 and 2015, Nigeria has only had six years of truly peaceful, independent — not completely corrupt — democratic rule in its entire history. All this upheaval was amplified by strong ethnic and religious divisions throughout the country. So for the federal government to appear legitimate, the capital had to move away from Lagos to a more centralized, neutral part of the country. Following in the footsteps of Brazil’s master-planned capital, Brasilia, the Nigerians built an entire city from scratch during the 1980’s.

The relocation of thousands of government workers drove migration to this new capital, Abuja, the fastest growing city in the world from 2000 to 2010. Unfortunately, while Abuja thrived, Lagos languished. With the city far away now it became even easier for deeply corrupt federal officials to neglect the megacity’s needs. But the its downward spiral is quickly changing direction thanks — largely — to one man, the current governor of the state of Lagos, Akinwunmi Ambode. Ambode earned his Master’s in accounting from the University of Lagos and studied abroad in England, Switzerland, Singapore, and at the Harvard Kennedy School of Government in Boston.

: “Everything about this man is outstanding, everything about him… He is someone who does not leave a place without changing it for the better.” Now 53 — with a long career serving the people of Lagos under his

belt — Ambode hit the ground running upon his election in 2015. He immediately began holding regular town hall meetings. This helped him tailor his plans to best affect positive change for citizens that they could see and feel.

He installed a team of competent deputies who’ve helped him implement his mega-master plan of targeted micro projects to drastically improve conditions throughout the city. Lagosians are already feeling the benefits of his less than two years in office. : “Today we are happy because the government have done a perfect job here. Now we can have a good access roads to get to our homes. And you can see business around this area, they are doing very well.” By making road fixes his first major task, Ambode wisely accomplished several important things that any new leader should immediately set out to do: 1) He gave his team a series of small, achievable goals to accomplish, allowing him time to weed out bad people and fix flawed management processes that bog down efficiency. 2) He gave himself some time to become comfortable in his new executive role and familiarize himself with the levers of power. And 3) He gained the trust of the people by doing something simple, but important: completing a project that everyone wanted, on-time and on-budget.

Now that his government is working well, Ambode is well positioned to tackle much more complex problems like improving the efficiency of the bus system; building a massive urban rail system; providing all citizens with uninterrupted access to electricity; cleaning up Lagos’ badly polluted environment; partnering with private industry to try and give all Lagosians access to affordable food, housing, and health care; and improving the pay of police, first responders, and security personnel. In addition to the construction of several bridges and other traffic improvements, Lagos is also installing 6,000 new street lights and 13,000 Closed Circuit Television (CCTV) cameras and security sensors for surveillance and crime prevention. These efforts are working: Lagos was named the most security and safety-conscious state in all of Africa last year, and Ambode was named Nigerian governor of the year. By leading the mega-overhaul in the way civil society conducts itself, Ambode represents one half of the equation in creating a modern Nigeria. He also seems perfectly positioned to go on to serve as President and lead his people on their quest to claim their rightful place as Africa’s powerhouse country. The other half of this modernization equation rests largely on the success of two key mega-projects under construction in Lagos and Abuja: Eko Atlantic, a financial hub that’s being built on reclaimed land along the coast; and Centenary City, a gated luxury mini-city outside of Abuja where elites will live and stay while conducting business in the capital.

“The goal is to establish Lagos as the financial hub and commercial hub of the continent of Africa.” Geographically, Nigeria is centrally-positioned to lead Africa’s emergence in the second half of the century, but it must approach development carefully. With many parts of Lagos, and the rest of the country, living in squalor without good jobs or adequate housing,

spending tens of billions of dollars to build playgrounds for the rich runs the risk of making the majority of the Nigerian people feel neglected, and angry.

In fact, the Centenary City project in Abuja is already tainted by allegations of corruption. Another challenge facing Lagos is the unstoppable rising sea level, which will eventually submerge most of the existing city. It faces the same dilemma as many other coastal metropolises around the world: stop building on land that will likely be completely underwater by the end of the century and start building inland, or live for the immediate future by building where people want to live now, along the waterfront.

I’m confident that you’ll be hearing a lot more about Nigeria and it’s rising star, Governor Ambode, as the confronts these challenges head-on in the years ahead. The total population of Africa is projected to roughly quadruple to about 4 billion by 2100, driving the total global population past 11 billion. Producing the energy that all these people will use could obliterate any efforts we’re now making to battle climate change. But Africa’s population explosion is also a tremendous opportunity: because all the power plants where all these people will get all their electricity from haven’t been built yet.

This means humanity is now being presented with a once-in-the-lifetime-of-our-species shot to make our planet’s fastest growing region leapfrog the dirty fuels of the past, to embrace a future of clean, renewable energy. This is a quick look at how that optimistic vision of the future can become reality. The residents of Zambia don’t need any reminders that climate change threatens their way of life. The region is suffering its worst drought in 35 years, that’s big trouble for a country that gets nearly all of its power from the force of water passing through three hydroelectric dams. No water means no electricity, and no

electricity means blackouts that have frequently brought commerce and productivity to a standstill, gutting the Zambian economy and causing many to lose their jobs. All across Africa, countries are confronting the same problem: a constant lack-of-power. Sub Saharan Africa — all 910 million people — consumes less electricity than the million people of Alabama. Overall, more than half of all Africans have no access to electricity.

But this is changing, thanks to the emergence of renewable energy. The cost of building larger-scale solar panel and wind turbine farms continues to plummet, making governments and utilities more likely to choose them over traditional sources like hydro, coal, nuclear or natural gas. As we saw with the water shortage in Zambia — or the nuclear meltdown a few years ago after the earthquake in Japan — power stations of the past are less reliable, more expensive, far worse for our environment, and slower to build. So this seems like a no-brainer, Africa needs to go green, baby! There’re just three problems.

One, until now planners have lacked the necessary data to identify where to develop wind and solar projects that are socially equitable, have low-environmental impact, and are most cost-effective. This problem was recently tackled by a groundbreaking study of 21 countries that combined satellite and ground measurements with geospatial data on roads, towns, and existing power lines. It provides the first blueprint for where wind and solar projects should be built to maximize their effectiveness. The study also revealed Africa’s eye-opening, untapped potential for renewable energy generation. There are an estimated 550 million megawatts of potential solar and wind power spread across the continent, just waiting to be harvested. That’s 3,700 times as much electricity as Africa currently consumes. That’s so much extra energy, that Africa should aim to be powered 100% by renewables by 2050. It’s even possible for Africa to become a clean energy exporting superpower by sending its abundant surpluses of electricity to Europe; the Middle East, India and the rest of Asia; and even the Americas.

Of course, this is dependent on overcoming the second major challenge: the continent’s completely inadequate power grid. Modernizing it to connect clean power stations with cities all over Africa will be a long-term megaproject costing tens of billions of dollars in the coming decades. For fast-growing urban areas — like Lagos, Cairo, Kinshasa, Mogadishu, and Johannesburg — uninterrupted electricity is critical for the emerging industries that will fuel economic growth and provide jobs for billions. On the other hand, most Africans currently live in small villages and towns, so their energy needs can be met by inexpensive solar and wind turbine systems that are located on-site, but are disconnected from the main grid.

The challenge will be connecting cities — where more and more people are moving — with the mega-power stations that will often be built far away, in geographical sweet spots to maximize the amount of harvestable solar rays and wind gusts. This brings us to the third problem: money. African governments don’t have much to spare, so if we’re expecting it to fund this clean energy transition — one of the most expensive endeavors in human history — we should just keep on dreaming. Organizations like the World Bank understand this. In 2015 it created the Scaling Solar program to help investors partner with African nations that are looking to go green, but are often seen as risky places to start a large project. If ideas like this prove successful, it will hopefully lead to a huge influx of private capital in the coming years. Another strategy is for wealthier nations to provide the money, understanding that every time an African country chooses clean over dirty energy, the entire world is a little better off in the long run.

The U.N.’s Green Climate Fund is intended to be the centerpiece for this action. It hoped to raise hundreds of billions of dollars by 2020. But so far it has received just $10 billion from countries. US President Obama transferred $500 million into the fund in his final week in office, then handed the government of the world’s richest country over to a climate change denier, so it’s unlikely the US will be contributing more any time soon. Still, while progress may be held back for a few years, it is an undeniable fact that helping Africa go green is best for everyone in the long-term. Time will tell if we’re able to seize this moment. But every single day that passes without action, every time a baby is born in Africa, the pressure on governments to pull energy from the ground increases, and the window of opportunity for a clean future closes a little bit more. We love to take sci fi adventures through space, but the reality of how we’ll someday explore worlds beyond our solar system will be much different than the cryogenically-induced slumbers astronauts take in the movies.

This is how the spacecrafts of the future will probably look. Instead of a team of astronauts, it’s cargo will include tiny sensors, a camera, and a plutonium

battery. Instead of rocket fuel, it will be propelled by a 4-meter-wide sail that will catch concentrated laser beams so powerful they haven’t been invented yet. This most interesting megaproject of the future, a real Hail Mary, is called Breakthrough Starshot. It’s mission? To give us our first view of a planet outside the Solar System. Last year researchers announced the discovery of Proxima b, a potentially Earth-like planet orbiting the red dwarf star Proxima Centauri, part of a triple-star system that’s closest to our own Sun. It’s our next-door-neighbor! This gave interstellar explorers searching for extraterrestrial life their first truly appealing target, one that could — theoretically — be reached in our lifetimes. The project is backed by a $100 million investment from Russian billionaire Yuri Milner: “This is something that people have been dreaming and thinking about for thousands of years.

The first one to propose that type of project was Johannes Kepler in 1610 and there were many smart people after him. So we’re sort of standing on the shoulders of giants. But only in the last fifteen years it became practically possible to talk about this project. And we know that this is just the beginning. We know it will take a long time, probably a generation, to actually launch a spacecraft that can travel interstellar. But we do know that the time is to start now given that technology is available and it’s mostly an engineering challenge and not a scientific challenge.” Milner’s $100 million is just a down payment to spur development of the tech needed to launch the mission within 20 years. The project’s total cost will be in the ten billion dollar range.

Here’s how it will work. A chip about one-centimeter wide will carry circuitry, thrusters, a camera, spectrometer, plutonium battery, and a laser beam to send data back to Earth. It will be surrounded by a sail. An array of lasers back on Earth will beam it up to a speed of roughly 20% the speed of light. At that speed, it will take the craft just three-and-a-half days to reach the edge of the solar system. Five months later it will reach the treacherous Oort cloud — trillions of icy objects surrounding the Solar System that will take seven-and-a-half years to pass through. If it emerges intact it will then journey for another 13 years before encountering the Proxima Centauri system. But it won’t stay long. Traveling so fast, with no way to slow down, it will scream through the star system in just two hours, giving it a brief window of opportunity to capture data, which will take four years to transmit back to Earth.

Sounds simple right? Until you think about all the hurdles. All this technology — from the lasers to the craft

itself — doesn’t exist yet. The good news is that initial research on sail-based laser propulsion looks promising. The bad news is that the lasers needed to propel the sail are 1 million times more powerful than what’s currently available. The lasers will hit the craft with g-forces tens of thousands of times stronger than anything we feel on earth. Artillery shells can take this level of force for less than a second. Starshot will need to withstand it for minutes. Any object — even a speck of space dust — could easily destroy the probe, or if it somehow survives a collision, send it careening off course. The interstellar medium is the vast unknown. The first and only manmade object to reach interstellar space is the Voyager 1 probe, launched in 1977. It took the iconic pale blue dot image of planet Earth in 1990 and crossed the heliosphere in 2012 and is still active. Breakthrough Starshot will launch exploratory probes as soon as a prototype propulsion system is complete. While Voyager took incredible photos of the Solar System, no camera has ever taken a photo while traveling at one-fifth the speed of light.

No manmade object has ever even travelled the fast period. Perhaps the biggest challenge will be transmitting any photos and data it does collect back to Earth.

Fitting a power source on an already crowded centimeter-wide chip capable of shooting a laser back home to us doesn’t seem possible. That’s why it’s best to think about this project in the broader context of space exploration. Even if it fails, simply attempting to solve the seemingly impossible always has residual benefits, just like the space race and moon missions did. There are other efforts underway to reach Proxima b up close, including sending a larger, nuclear-fusion-powered spacecraft. But that mission wouldn’t launch for a century. Another hope for taking a peek at Proxima b lies with several giant telescopes coming online in the next decade, including the James Webb, scheduled to launch late next year.

But as Voyager demonstrated time and again, there’s nothing like going to a new place. Which sport do you think will be played in the most expensive stadium ever built? If you said American football, you’re right. This is the story of Atlanta’s $billion Mercedes Benz Stadium that’s set to open by the end of the summer. It will be home to the world’s most spectacular roof and will be the first NFL stadium to achieve the highest certification in Leadership in Energy and Environmental Design.

“For a roof to open in this fashion, with eight petals that actually move in a straight line, we can’t find another precedent ever in the world.” The roof was inspired by the oculus in the ancient Roman Pantheon and takes the retractable concept to a whole other level. The first retractable roof in a major sports venue was Civic Arena — home to the Pittsburgh Penguins — and the first large stadium to have a ceiling that opened to the stars was Toronto’s SkyDome. Not only will Mercedes Benz have the most complex roof ever constructed, but it’s ridiculous 58-foot-tall halo video board will be three times larger than the one in Jacksonville, the reigning king of LED displays.

The project also landed the city the Atlanta United, an MLS expansion franchise that began play this year. Mechanized curtains will cover the upper deck during matches, providing the more intimate feel common to other MLS venues. This entire stadium effort doubles down on the success of its predecessor, The Georgia Dome. It was the only facility in the world to play host to the Olympics, Super Bowl, and Final Four. Atlanta’s centralized location is part of the secret to its success as a sports mecca. It has by far the busiest airport in the United States, making it the most convenient spot in the country to travel to. The new stadium is already scheduled to hold championships for the next three years: 2018’s College Football Playoff National Championship, Super Bowl LIII in 2019, and the 2020 NCAA Final Four. “I think downtown Atlanta is very unique, I think the stadium itself is very unique.

I think it sends the right message to many cities in terms of public-private partnerships that are honored in the NFL. As co-founder of The Home Depot in 1978, Blank has built an empire selling quality products that people use everyday. To achieve the elusive platinum LEED certification, the stadium is using tons of recyclable materials and will have 4,000 solar panels to generate enough renewable electricity to power nine Falcons home games. Overall it will use 29% less electricity than a baseline stadium of its size. It will collect millions of gallons of rainwater for HVAC cooling towers and for irrigating the surrounding landscape that will include edible blueberry bushes and apple trees. The project was even recognized by the Obama administration for its commitment to sustainability. “It became apparent that platinum was within reach and that really excited me to know that we could be the first professional stadium to reach platinum.

That’s why I came here from Seattle, I wanted to be a part of this project, because of Arthur’s commitment to quality and Arthur’s commitment to doing the right thing.” The stadium will be financed by about $550 million of public money, with the majority coming from a tax on local hotel bookings through the year 2050.

This funding scheme makes sense from a local perspective, let the out of town visitors pay for it. It also seems like a win-win for Atlanta residents and their city council members who approved the project. Still, $550 million is a lot of money for citizens of the state of Georgia to spend on a stadium, especially one whose primary tenant will be the richest sports league in the world.

That 7% tax on hotel rooms could’ve gone to many other things that would enrich people’s lives more in the long run rather than the immediate gratification of building a shrine to sports stars. Still, hosting so many massive events will also have economic benefits for the city, not to mention the pride and prestige it will add to downtown. Atlanta quarterback and reigning NFL MVP Matt Ryan — who was just one magical Tom Brady drive away from a championship — summed up the excitement surrounding the new stadium: “Atlanta’s such a great town. And for hosting events that are coming in this stadium’s going to be unbelievable. But for us to have it as our home field, it’s gonna be the best in the NFL. It’ll be fun, it’ll be fun to play in it and it’s gonna be a great home field advantage for us.” India loves megaprojects.

The country’s $90 billion Delhi-Mumbai industrial corridor is one of the most ambitious, expensive endeavors in human history. Completing 1,500 kilometers of new railway and more than 20 brand new cities will set the stage for India to become a manufacturing superpower in the next two decades. It’s so important I made a video all about it a couple years ago, it’s linked below. Now, the corridor may be vital to India’s future economy, but it’s not the project that will deliver the largest day-to-day improvement in quality of life. Neither will a new mega-airport under construction in Mumbai, or World One—the largest residential tower in the world, or even a 500 km high speed rail line planned for India’s west coast. No, the project Indians need most is more basic than all that: it’s hundreds of thousands of kilometers of paved roads. Like the rest of the world, the Indian people have fallen in love with driving. But there currently aren’t enough reliable highways to hold all the cars in a country of billion people and growing.

The good news is that the Indian government has learned one of the key economic lessons of modern history: that the not-so-secret ingredient of America’s dominance over the last half century is our vast network of well-maintained streets and highways. Roads allow us to move ourselves — and all of our goods — fluidly from city to city, from fields to towns to air and sea ports, and beyond. China learned this lesson a while ago. They’ve spent tens of billions of dollars on roadways over the past two decades as their economy boomed. Now that its transportation infrastructure is maturing, the Chinese are positioned for rapid development. India wants to follow the same blueprint and is in the midst of a sustained, years-long, multi-tens of billions of dollars megaproject to do just that. India has about the same population as China, but double the density.

Get this, of the five most-densely populated cities in the world with more than four million residents, four of them are in India, including the planet’s most crowded megacity, Mumbai. So with much less land to work with, India’s challenge will be expanding, modernizing, and widening its existing network of roads, which, on the plus side, is already quite extensive. On the downside, 40% of it is dirt. Without good roads, the country is less unified because its people and goods can’t move around freely enough, especially to and from rural areas. Currently, national highways connecting major cities with ports and rail junctions carry 40% of all passenger and freight traffic, but make up just 1.5% of the total road network, leading to horrible traffic congestion on these crucial arteries.

One of the new roads in the megaproject that’s already completed is a $2B expressway that slashed the travel time between Delhi to Agra by up to four hours. But barbed wire fencing all along the route keeps it clear of the people and slow-moving vehicles that crowd the rest of India’s roads, and high tolls mean it’s used only for the rich. This undercuts the whole purpose of the road: to alleviate congestion on the rest of the roads. The predictable result of this segregation is that the highway is being used far less than it should be. Challenges like this will need to be addressed and overcome by the government of Indian Prime Minister Narendra Modi who’s a big fan of megaprojects, and has maintained his commitment to the ambitious goal of completing 18,500 kilometers of controlled-access highway.

One of the main obstacles to achieving this vision is that the megaproject suffers from chronic underfunding and the disappointment of only reaching about half its construction goals, year-after-year. Part of the problem that’s holding it back is the financing model, which is flawed. Using Public Private Partnerships to build toll roads doesn’t work if the road’s profitability is depressed because not enough people can afford the expensive access fees.

Potential investors see this and are scared away—no firm wants to sink significant time and capital into a project that will lose it money. This means the national government is having to get creative with its funding mechanisms and coming up with more funds than it anticipated to jump-start each construction project. Compare this to the way the Chinese operate. As an authoritarian country, a single political party controls the entire government, allowing it to push projects through and spend money as it pleases, sometimes in a brutally efficient way. The government of India, the world’s largest democracy, can’t operate like that. But while China, India’s continental rival, may have leapt ahead in its rate of completion of a mega-network of highways, it has yet to face the inevitable reckoning of a messy transition to democracy.

With a people who are much freer, on this front, the Indians are miles ahead of the Chinese. Now, they just need to build themselves enough open road so their economy can hit top speed. Having recently completed both the world’s most extensive system of expressways and the planet’s longest high speed rail network, China is now looking beyond its borders for opportunities to keep building. President Xi Jinping announced at a recent summit that Beijing has sealed megaproject deals with 65 countries throughout Eurasia and Africa to construct ports, power stations, rail lines, roads, and all the tunnels and bridges needed to connect them back to mainland China. At a total cost of over $1 trillion, the One Belt, One Road initiative is unprecedented in size and scope. So is the bold funding mechanism: China will use its large, state-run banks to provide most of the financing, a risky move, when you consider how few of the nations in the O.B.O.R. could afford something like this on their own. “Oh,” say the leaders of economically-challenged, underdeveloped Laos, Yemen, or Ethiopia — or the blood-soaked regime of Bashar al-Assad in war-ravaged Syria — “you want to loan us billions of dollars to build some cool stuff in our countries? Of course, why not!?” China is hard-selling the project as a way to boost its westward connections, an update of the silk road trade route that played a significant role in

developing China and the rest of the region 1,000 years ago.

But many analysts see this comparison as little more than a marketing pitch. Al Jazeera clip: “Is the real point of this, East-West service then simply to boost China’s westward connections? “Well I wouldn’t say simply to boost China’s westward connections, but I totally agree with Charles that it’s more a PR stunt. To call it the “Silk Road,” that’s really brilliant—evocative of romantic camel travels in the past. When, you know, you have these lovely silks and trade and so forth. And it’s good, because look at all the headlines it has been getting, but in practical terms, it’s early days yet.” Aside from the lessons China learned from its own recent infrastructure boom, Beijing is also drawing inspiration from the American Marshall Plan which financed the rebuilding of Western Europe after it was decimated during the second world war.

That program was worth the equivalent of $130 billion in today’s dollars and ensured the US had reliable export markets for the manufactured goods and machinery its growing economy had become dependent on producing. China’s modern version — first announced in 2013 — is the signature initiative of President Xi Jinping. Several projects have already been completed. Earlier this year London became the 15th European city connected directly to China through an ever-expanding global rail system, meaning freight trains loaded with goods can now arrive after a 12,000km journey all the way from the east coast of the landmass. And, at a cost of $4 billion, China also just completed Africa’s first transnational electric railway, which runs 466 miles from Djibouti to Addis Ababa, the capital of Ethiopia.

Chinese companies designed the system, built the line, and supplied the train cars. The many other projects under the O.B.O.R. umbrella include: A $6 billion, 260-mile railway connecting eight Asian countries. Desperately needed power plants to address Pakistan’s chronic electricity shortage, part of a larger $46 billion investment by China in Pakistan aimed at offsetting the American and Japanese-backed building boom happening in neighboring India, China and Pakistan’s mutual rival. Train lines will connect Budapest to Belgrade, Serbia, providing another artery for Chinese goods to reach Europe after arriving in a Chinese-owned port in Greece. And — in a move that adds prestige to O.B.O.R. — China is financing more than a third of the $billion cost of the Hinkley Point C nuclear power plant in southwest England. Part of the challenge in analyzing whether this building boom is ultimately good for the world is its sheer complexity. Nothing like this has ever been done before in human history. Yes, providing underdeveloped countries a chance to have better transportation infrastructure, or cleaner power plants is a good thing.

But, by funding infrastructure that’s designed to enhance commerce and trade — instead of basic services many of these countries need more, like clean drinking water, affordable housing, and better education — China’s motives seem to favor the wealthy, elite business class. Here are other factors that explain why China is undertaking a project of this magnitude: The Communist Party has staked its reputation on non-stop economic growth. Since they hold all the power, the Chinese people expect them to deliver. But with its domestic megaproject boom nearing completion, China must find new buyers for all the steel, cement, and construction machinery its economy produces, or many of its factories could grind to a halt.

It has decided the solution is One Belt, One Road, but lending hundreds of billions of dollars to many countries with weak credit ratings and unstable political systems is very risky. Which reveals an underlying sense you get when you look closely at One Belt One Road: China’s increasing desperation. The country’s national debt is already very high, but borrowing continues to accelerate at historic levels as state owned banks loan more and more money to state owned companies. The prime example of the risks associated with the tight rope the Communist Party is trying to walk was the government bailouts issued during China’s recent stock market collapse. That crisis was caused by the same sense of impatience that’s driving O.B.O.R.—the Party’s need to feed the insatiable economic growth monster.

Using its powerful propaganda machine, Beijing urged its own people to invest their savings heavily in its immature, unstable market—causing inexperienced citizens to treat investments in companies like bets at a casino, creating a huge bubble that, naturally, burst. The government then suspended trading for a while and pumped billions into the system to avoid a total collapse. So really, when you step back, the core motivation for One Belt, One Road boils down to the Communist Party’s need to buy itself more time in order to come up with its next scheme to prop up the economy, because when it inevitably slows down, which it’s already starting to do, the Party’s promise to deliver a fantastic economic dream world will have been proven false for everyone in China but the elites. The silver lining is that many of the ventures China has undertaken will pay long-term dividends, like building up its high-tech manufacturing sector, with the anticipation that when OBOR’s transportation networks are complete, it will be ready to use them to deliver higher-cost goods like iPhones, drones, and green energy technologies to the rest of the world.

The other major motivating factor here is the unmistakable opportunity to gain even-power status with the United States in Asia. The election of Donald Trump, and then his decision to walk away from the Trans Pacific Partnership trade deal that would have hurt China, are massive geopolitical mistakes—completely unforced errors that China intends to take full advantage of. When it first announced the O.B.O.R. back in 2013, Barack Obama had just begun his second term and the US pivot to Asia was in full force. With rivals like Japan, South Korea, and Vietnam challenging China’s efforts to control maritime trade routes, it was clear China was being hemmed in on its Eastern flank.

Despite the election of Trump, this is still true. So by instead turning instead to the vast land mass to the west for new opportunities, China minimizes its reliance on maritime trade routes that could be cut off in the event of a destabilizing military conflict. At the end of the day, China is all about business. It doesn’t matter if you’re a democracy, a dictatorship, or a failed state, China wants to work with you. But this willingness to embrace some of the world’s more unsavory characters could backfire. Just look who Xi is sitting next to at the O.B.O.R.

Summit: Russia’s Vladimir Putin and Turkey’s Erdogan—two men who look more and more like dictators clinging to power with each passing day. That’s not a good look for China, and it reminds us that the Communist Party is even less transparent. But in a world where the President of the United States is a bumbling fool, these partnerships create much less of an image problem now

than they would have just a few months ago, when the widely admired Barack Obama was leading the free world.

If you ask the Chinese, the O.B.O.R. is all about peace, an embrace of the concept of coop-etition. A generation ago it was unthinkable for a country to invest billions of dollars on infrastructure in another country, but in our hyper-globalized world, dominated by interconnected markets, it may become the norm, especially when we consider the intangible benefits—greater economic interdependence lowers the risk that groups of countries will want to fight with other groups of countries, many of whom are bound together by military alliances. Every one of these projects increases China’s soft power, giving Beijing more and more leverage in any future negotiation or military conflict. The many foreign seaports it will build and manage for the next half century will be particularly valuable chess pieces. Its understandable that Chinese policymakers are romanticizing One Belt, One Road as a crowning achievement for their nation—further recognition that it has regained its former status as a great civilization that deserves recognition around the world. But the reality is that it still has a long way to go. Combined, the following factors may weaken the optimistic sales pitches being made to foreign officials: a recent Oxford business school study argued that half of Chinese domestic megaprojects actually destroyed, not generated economic value; a few of China’s previous efforts to build megaprojects in foreign countries — like the A2 motorway in Poland — failed miserably; landowners and their representatives in the national assemblies of host countries are pushing back hard against attempts to take away their land; and public demonstrations against some the projects are beginning to take root, and spread.

Another dose of reality that should sober Beijing is that— after analyzing China’s overleveraged financial position — its credit rating was just downgraded by a major agency, whose analysts concluded that its borrowing is raising red flags, and its economic growth will continue to slow down. Of course, none of these speed bumps is going to stop the Communist Party from attempting to execute their great leap. They are committed 100% to embracing a fundamental history lesson — one we were all reminded of by Brexit’s improbable win and the unlikely ascendence of Donald Trump — that fortune favors the bold—at least, in the short run. Thanks for watching. Get caught up on all of China’s major domestic megaprojects with the mini-documentary I made last year, which started some interesting conversations. To learn even more, and to support our work, sign up for a free 30-trial of Audible.com — linked below — and you’ll get one free audio download, like the great courses on The Fall and Rise of China.

Until next time, for TDC, I’m Bryce Plank. .

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Construction SEO

9 Tricks Pros Use to Look Perfect!

Knowing how to pose will help you look your best in photos and feel your best in life. There’s nothing more crushing than leaving the home, feeling amazing, only to have your photo taken when you’re out and thinking you must have been crazy thinking you looked good because the photo is horrible!

But it’s most likely just because you don’t know how to pose and bring the best out of your features.

Knowing how to pose means knowing how to position your body, position your head and using specific facial expressions, as well as knowing what not to do in posing, what you should do and how to pose in group photos so you don’t stand out as that ‘ugly friend’ (again, you’re not ugly, it’s just your lack of skills in posing).

This video is FILLED with amazing techniques and I also analyse professional models and their poses to help you understand how to pose and how to look your best.

I hope you enjoyed this video!

Send your photos through if you would like to have me critique your poses. Email address is at the end of the video.

Lots of love always,

Sorelle Amore

Stalk my other channels:

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Edmonton Photography

5 Tips For Getting Better Looking Slider Video Footage

One straightforward way to introduce movement into your videos is with a camera slider.

A camera slider is an affordable track with a movable carriage you can mount your camera onto.

There are five techniques I’ve found helpful when shooting slider footage. With these methods, you can shoot panning shots or introduce other types of movement into your videos on a budget.

But before you purchase a camera slider; in this video, I’m going to share my five best tips I’ve learned to achieve better-looking slider footage.

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Cinematography Edmonton

Top 6 Things Your Future Self Wants You To Start Doing TODAY!

Life comes at you so fast sometimes it’s hard to contemplate the future. “If you don’t plan to succeed, you plan to fail.” You can’t afford to just drift through life. Your future self may someday look back at how you lived today and wonder “what the heck were you thinking?” Live intentionally to have a better life today and tomorrow. Here are six things that your future self wants you to starting doing today.

Take More Chances  

Stability is comfortable. Risk-taking is what makes you grow and advance. One German study found that people who enjoyed taking risks were more content in life. It’s hard to know what comes first, satisfaction with life or risk-taking. It’s like asking, “which came first – the chicken or the egg?” If you take risks today, you won’t look back in 10 years and ask yourself “what if?”

Stop living to be accepted by others. Do things that you want to do because you find it exciting. Take a chance. Even if you fail, you’ll learn from it. You’ll be in the minority, because most people don’t take risks. You’ll stand out in the crowd as you forge your path.

Taking a risk will make you more successful. Chances are, if you’re trying to better yourself, it’s because you’re not happy with your circumstances. Change is risky. But the only way to escape your current situation is to make change.

Risk-taking isn’t just jumping off into the deep end with any and every opportunity. You have to look at the right options. Be a calculated risk-taker. Maximize your chances by taking more risks than not but weigh your choices carefully while you’re taking risks.

Be Who You Want to Be

What defines you? Matt Damon said, “It’s just better to be yourself than to try to be some version of what you think the other person wants.” Being yourself is easier said than done. How do you find your true self? As adults, we’re often conditioned to be a certain way. There are times when you do need to act responsibly when you don’t really want to. Finding your true self is more about authenticity and individuality. Here are some tips to help you find the person you want to be.

  1. Make a list of your personality traits, both good and bad. Which ones do you want to be known for?
  2. What are your values? Your convictions define how you act in different situations. Are you happy with your values? If not, make some changes.
  3. Stop comparing yourself to others. There’s always going to be someone richer, prettier or more successful than you. Theodore Roosevelt said, “Comparison is the thief of joy.” When you fall into the comparison trap, you lose self-confidence and begin to adopt a persona that isn’t the real you. Someone else’s outside can never be compared to your inside.
  4. Focus on growth. As you become the person you want to be, your parents (or others who knew the old you) may call you out for past mistakes. It can be discouraging to remember where you once were. Bite your tongue and remember that you are trying to be a better person. It’s not where you were, but where you’re going.

Don’t think that your true self is set in stone. Your values, philosophies and personality may change over time. As you become more aware of yourself and others, you may find that you change your political orientation or religious views. You may even find yourself having conflicting points of view as you reflect on society, your friends and family and your own needs.

Accept Who You Are

While you’re trying to figure out who you are, recognize that you are who you are today. Change does not always come easy. It takes time to reshape your personality and values. The persona you try out this year may not be who you are next year. Admit your mistakes and apologize, if necessary. Don’t agonize over the past.

When you do feel remorseful, remind yourself that you made the best decision with the information at the time. Maybe it wasn’t the right choice, but you can’t change what happened. You can only go forward. Make the changes you want to make, but don’t forget to love yourself in the meantime

Stop Worrying About Failing

When you were young, you were taught that failing is bad. Don’t fall. Don’t lose the game. Don’t get a bad grade. Being scared of failing is ingrained into your very fiber. We don’t want to disappoint our parents, our teachers and our leaders. What we’re never taught is “what is the worst that can happen if you fail?”

Thomas Edison had over 1,000 attempts in inventing the light bulb. Winston Churchill failed to pass the entrance exam to the Royal Military Academy at Sandhurst, not just once, but twice. Charles Darwin’s father considered him a very ordinary young man who didn’t have a whit of intellect. These are men who changed history. Clearly, failure didn’t define them.

Your future self wants you to know that it’s okay to fail. Failure isn’t the end of the world. It’s how you deal with failure that defines your true self. You may not get it right the first time. Bet you learn more when you get it wrong, because you have to go back and figure out what went wrong. Pick yourself up. Learn from your mistake. Move forward.

Live Life Fully

Gary Vaynerchuk said, “I’m the happiest because I’m doing exactly what I want to do.” Don’t wait until you get to the end of your life and discover you haven’t followed your dreams. Ask yourself, “what do I need to do to be happy and have meaning?” Maybe you don’t have all the money in the world, but you can choose to do things that make you happy.

Volunteer for organizations that you support. Be kind to your neighbors. Invest in time with those you love. Instead of binging on Netflix, go outside and have a water fight. Get off social media and be social in your community. Take up a sport that interests you. Get enough sleep. See the world in a positive way. You may not be able to change the world, but you can “be the good” in your community by changing one person.

Be Happy

One of the top regrets of the dying is “I wish I had let myself be happier.” Gary Vee said, “The truth is that finding happiness in what you do every day is so imperative.” Happiness isn’t the result of living, it’s a choice that makes it easier to live. Happiness doesn’t find you. You choose happiness. Need ideas on living happy? Researchers have studied happiness and found proven ways to increase your happy.

  1. Smile like you mean it.
    A Michigan State University study found that customer service workers who faked a smile had worse moods that others who genuinely smiled due to positive emotions. One more reason to be authentic and be true to yourself instead of putting on airs.
  2. Take an afternoon nap.
    A siesta after lunch may sound very continental and luxurious, but many European countries shut down in the afternoon to allow workers to take a long lunch break. One study found that naps tend to desensitize people to negative emotions and help them respond to positive feelings. Sleep has many emotional benefits.
  3. Spend time with family and friends.
    Another regret of the dying is not spending time with loved ones. Social connections make you happy. Don’t get to the end of your life and have no one to share it with. Strengthening your relations is much more beneficial than a salary increase in terms of happiness. It’s been shown that helping and caring for others can help you live to an older age.
  4. Go to the beach.
    A UK study found that sea + sun = happiness. A natural environment makes people happier than the city. Get out in nature on the weekend. Coastal and marine locations raised happiness levels. If you can’t get to the beach, go to the mountains or the forests. Enjoy a farm. Go for a drive. You’ll be happier.

Make Small Changes

If you’re dissatisfied with your life today, it’s not going to get better on its own. You have to make changes to get to where you want to be. Making sweeping changes is difficult, so make small steps. Change one thing this month. Once it becomes a habit, make another change. You can be who you want to be. But it’s up to you.

 

How to Hire the Right People When You’re Starting

All right my question is how do you go about learning how to delegate I’ve gotten to the point now of my business that I’m meeting the health and high end s is doing everything myself and I end up it’s paying people basically just to watch me do the work that I want them to do what do you do I’m a driller today and what do you want them to do like run open houses or cold-call or what are they supposed to be doing that you’re doing I mean really a little bit of everything not really main thing that I do is advertising and branding for myself so for them it’s more of just taking care of Li locking down leads you know getting things scheduled on the calendar so you’re the top of the funnel and you want them to see it through underneath you yes sir got it and who have you been hiring I mean honestly I think it’s might be – you have been going for people that I doesn’t know which I’m not again you know listen I’ll be honest with you got its cup Kyle it’s honestly I’m a big fan of that believe it or not especially in the early days that’s your mo that’s my mo Jerry’s crew and it’s like all his buddies yeah give the same opportunity you know that’s been given to me come on my boy here’s the one thing though I didn’t hire a single one of my college friends like go higher friends person but you but you would like Michael white like you were you know your involvement who but it’s I think at this stage of my life I certainly can when I was in my college early to mid-20s and I was building something yeah it was hard for me as a leader to demand a level of excellence that I wanted without it kind of hurting the relations on and so I just stayed over now I would probably not have as big of an issue but let me tell you what the biggest thing you need to figure out is you know

whether it’s your friends or people like you you have to hire people that are obsessed with logistics and are type-a personalities you have to hire people that love the shit that you and I hate like the biggest joke like you need to find somebody who just loves Excel and loves being in their calendar and freaks out when you’re a minute late and like you need cross your T’s and dot your i’s I’m sitting with Adam and asking him about details of mission you right now with you because I don’t do that you need to hire people that do do that because you’re just hiring homies or people that look the part of you but that’s not what you need if you’re the quarterback you need to hire offensive linemen they look different okay yeah I mean the other thing I would say is you know the start of my career is probably very much the way that you were I was the person who needed to do everything myself because I believe that can do it better than anybody else on my team then I spent three years at Bain which is arguably the top kind of culture in in the world for a corporate company and what I saw there was that they spent an insane amount of time training people below them to do the job that they’re doing today so they can focus on the next higher level issue and so my biggest piece of advice to you is you should look at how you’re spending your time and it might feel really strange and really awkward but you should actually delegate let’s say in the next two weeks Oh percent oh

maybe all the time oh it’s two weeks sure teaching the people that you are delegating to to do all of your exact responsibilities literally to the point where they can do it as well if not better than you can and then it will free up your time because at the end of a delegation is a matter of trust and right now you’re not trusting these people and that’s because you have an investing in them or because they’re looser just about how do you go about showing someone the vision you know for me it’s easy to see because it’s my vision well it’s about you don’t you get rid of people that don’t buy into your vision if these are your boys and they don’t see your vision that should be real fast okay like they’re either bought its binary brother either they’re bought in that you’re gonna be the biggest fucking real estate mogul in fucking Texas America the world the universe or they don’t and if they’re just there to collect the paycheck and it’s kind of easy because you don’t make them work hard you’ve got a problem you need to cut that cancer out okay I mean I mean that’s it man right like what are you like what do you mean like I don’t try to convince anybody about my vision I’ll give you my fucking vision one time and if you’re not bought in fuck you no no yeah yeah yeah I mean I appreciate that I really do yeah I mean let me tell you another thing let me tell you know there’s book but it’s not how you that’s how you look at it but that’s not how you’re acting on it okay you notice if you’ve been watching my content you notice how I say and never try to sell anybody like I’ll try to sell you one time but if you’re not in you’re out like it’s fine by the way I have hundreds of employees at vaynermedia that are not fully bought in you need them it’s fine but I don’t dwell on it I’m not emotional about it like it doesn’t mean anything to me I’m on my mission and so you need to just if if they’re literally your homies or acquaintances they the reason I build companies with friends and family is because they are automatically bought in usually if they’re not man they’re just taking

advantage of you slash you need to check your ego at the door you’re right it’s about trust I love the fact that I know every single person here either is doing a job that I can’t do but if they’re doing my job right like so the PR team the new business team andis job those are shitty jobs because those are things that I could do but I know if they’re doing it as an my 10 or a to my 10 I can’t do everything and I’ll tell you the greatest feeling in the world is when you have a team around you that takes all of those responsibilities off your plate and allows you to focus on the thing that you can do exceptionally well that they can’t but right now you’re trying to do too much and you’re not surrounded by the right people I want it I mean that’s what I’ve been thinking or or or let’s do some basic math let’s say there’s four things you do and you think you do them better than anybody and let’s award you 10 full points right you’re getting 40 points problem is there’s 87 things that need to be done do this math if everybody else is doing a 2 or 3 but you’re getting all 87 things done the net score is greater people are crippled by perfection or doing everything right I think the thing that I’ve always done really well is you just keep moving forward you just keep moving forward nothing’s ever gonna be perfect so it’s one of two things either your homie suck shit or you suck shit and you like the ego boost that you’re better at it then your average below average friends which means you’ll never be that big you’ve got to figure out which one it is and it’s probably a little bit of both you know what I mean it always is a little bit about great for sure that’s it man I would definitely agree so this increased my action and bring more people involved and just let it happen and figure out are you holding it back because it makes you feel good that you’re a better salesperson the amount of people I watch that build one in two million dollar businesses because they get off on being the best at all these little things it happens every day and I’m always like okay that player is gonna be an average player because they don’t realize notice how I always talk about sucking shit and everything and I suck at this and there’s a like you have to take pride in your shortcomings

because then you start acknowledging them and then you know everybody’s fronting that they’re so awesome and everything I suck in almost everything yet I’m winning because I surround myself with people that know what they’re doing in that world I can’t edit videos like these characters well I think that’s a problem I have is that I see what I say I personally feel like I see the potential and the people that I bring on and I just can’t get them to actually see it or at least tap into it on themselves yeah but if you see it and they’re not bringing it to fruition in a very short period of time then those aren’t the right people that are business yeah you might also suck at motivating people bro okay like like that’s a real part they quit like me like we have to we have to understand these variables this is for everybody right GOG have no idea like you could literally be that they’re they’re milking you and they don’t want to do anything and you’re the homie that’s kind of dragging everybody up that could be the case but I would also say maybe your management style leadership style is making them go in reverse because maybe when you’re when you should be using honey you’re using vinegar and when you should be using vinegar you’re using honey it could be an indication on you okay and I don’t know right know that I know that like I want to work with people I don’t want people to work for me okay and and that’s that’s a big thing for me personally and I think that at the same time to a fault with that because I don’t want to be someone’s boss I want to you know I just want to be does that make sense hell yeah does it work well hell it big time yeah I mean without knowing it dude

everybody wants a boss if they go work somewhere yeah if you go work somewhere you’re looking for a leader yeah say you need to step into that role and not trying to be every person’s friend and in fact there’s also a big difference between a boss and a leader people are looking for a leader that’s what they need you to be not the boss they want to be how old are you guys really do do good man you’re a baby you’re like like you’re a real fucking baby right so like you got plenty of time to mold into this the fact that you’re aware about this the fact that you’re watching this the fact that we’re talking about this and you got time man I wouldn’t I wouldn’t cripple yourself you were literally a child like like you’re 22 years old you got a lot of time listen at 22 I was not able to give critical feedback right to my employees I wasn’t good at it you’re hearing that you’re 22 change the equation me I mean I was 24 when I started pencils of promise it was my friends that were around me of helping me throw these parties raise money and I could never order them around and you know I just didn’t have the call it self confidence as a you know leader of the organization I was always grateful all those things but at the end of the day it becomes very clear where the talent rises and the Queen really does rise to the top once you set a clear vision and then you start holding people

accountable to real results oh and you might not wish your luck I mean Adam had snobby friends like Brad H you know who could never take feedback so like we got you got to be careful I think you surround yourself with Brad I love you Kyle good luck be patient here’s what I would say let me give you one real tangible thing go have your first ever negative conversation with one of your employees just go taste it just go in there go sit down Rick and be like Rick listen to me we’ve been friends since Little League in fourth grade I love you you’re the best you saved me from drowning in the river in ninth grade but here’s the problem you suck so either you get your shit together I have to fire you fireman hey I really appreciate you taking the call and Kyle don’t don’t jump off real quick you’ve got a promise to me that you’re gonna go have that conversation no I literally am I gotta meet with a couple of my guys tonight so we’re gonna have to talk like really bleep now when you set a couple new guys if you’re gonna have that conversation make sure you have a one-on-one don’t start lumping people in okay yeah because when you start lumping somebody’s few feelings get hurt it can get confusing let me tell you what losing players do if they’re both sitting there I’d be like it’s Adam who screwed up he’s just bringing me here to make it more palpable like you’ve got it you’ve got to do that one-on-one okay and you listen learn you really have to go there and and start the conversation by framing it up as I want to talk to you to get feedback and write that in there that’s gonna set the tone this isn’t like a friendly normal conversation this is about getting that feedback having that tough conversation that you need and just say listen I love you but yeah make this a buck conversation be like listen we’re homies for life but you know you’re lazy as fuck asshole no yeah

honestly everything you’re telling me I feel like I already know I just haven’t had this I know I know you know you don’t have the balls to do it yet because most people don’t and the reason I’m not letting you get off the phone is usually people need this kind of pep talk and I’m worried that I haven’t put enough energy into you and the in the next four hours it’s gonna go away and then you’re gonna shit the bed so the reason I’m keeping you on the phone is I’m trying to give you the audacity to actually get this done because the first time you do it member I was scared you were to kiss a girl oh yeah remember how after you did it you weren’t scared anymore yeah mediately you need to go have this negative you need to have go you need to go have this negative conversation it will change the course of your career I appreciate I mean I’m actually opening up to Austin market in about a week so I gotta I got to do this now and that’s why I gave you I asked for the question and I’ve literally been sitting in Walmart just hoping that you guys would call me so Andy Cage saved your day and Walmart I love it love you bro got it

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